Physical Production

Once all the elements have been uploaded in your client portal (logo, photo of pastor, variable information like service times, etc.) it will take us anywhere from 1 to 3 business days to return a proof to you by email. Upon approval of proof and final payment, it takes approximately 7 to 9 business days to print, address, and deliver to USPS. USPS has no guarantee on delivery time frames, and suggests to allow anywhere from 2 to 10 business days for mail to deliver at end recipient.

Results

Branding campaigns have 3 distinct outcome objectives:

1/ Increased "newcomer" traffic - while it is impossible to guarantee results, we are seeing a general response rate of between one-half to two percent on a targeted mailing, over 90% of the time.

2/ Increased awareness and trust within your community - in our opinion, accomplishing this second objective is the most important function of a branding initiative. Branding campaigns work by affecting people on very deep levels. People soften gradually to the idea of going to church. It takes work! Effective branding is by nature quite different than the one-card mailer invitations most often employed by church marketing firms.

3/ Activation of your own congregational members - branding works also on the hearts and minds of your existing members. It helps them to organize efforts around the "outward focus" elements of your church. It unifies them under a common goal of outreach. It generates excitement, and gives them a tool that they can feel proud of when inviting their own friends, neighbors and family members.